Advocacy groups

What are Advocacy groups?

Various forms of advocacy are used in order to influence public opinion. For example, it could be when an organization goes through big transitions they would need a group to act as internal advocates for the change to help the rest of the employees understand the purpose and importance of the change. It could be an office move, redesigning the office, or adopting new workstyles like activity-based working or hybrid working. Having other employees with a better understanding of day-to-day functions and a tighter feedback loop to guide the general employee can help make the change be accepted and function smoothly.

Related terms

• Change management
• Observational study
• Employee satisfaction survey